HOWARD'S

My Role About the Client

Howard's is a well-established home furnishing retailer with multiple locations across Southern California. Known for their high-end appliances, interior design services, and architectural consultation, Howard's caters to clients seeking both luxury and functionality in home living.

My Role My Role

As Art Director, I led the website redesign for this VIP client. My responsibility was to reimagine the homepage and key informational pages in a way that captured the brand’s Southern California roots while aligning with their refined and service-driven identity.

My Role The Objective

The goal was to modernize the brand’s digital presence while embracing the vibrant, bold energy that defines Howard’s. I used playful shapes, graphical elements, and a creative interpretation of the brand’s color palette to bring a fresh, contemporary feel to the site. At the same time, the layout was carefully structured to showcase their premium offerings and unique services.